About Us

Built for retailers. Backed by experience.

HypeShop Marketing is powered by the same team behind Gift Shop® Plus, Stationery Trends and Lawn & Garden Retailer. For decades, we’ve worked alongside retailers — learning what works, what doesn’t and what truly drives foot traffic.

Now, we’re bringing that expertise directly to your marketing.

Gianna Zucker
Gianna Zucker Accound Executive 616-520-2151
Matt McCallum
Matt McCallum CEO
Kim Baker
Kim Baker COO & CMO
Allison McKenzie
Allison McKenzie Creative Director
Deb Carnes
Deb Carnes Billing/CFO 616-520-2136
How can we help?
What is the biggest marketing concern you have?